How Coinbase’s Everything Exchange May Reshape U.S. Finance
The post How Coinbase’s Everything Exchange May Reshape U.S. Finance appeared on BitcoinEthereumNews.com. Key highlights: Coinbase is expanding beyond crypto to include tokenized stocks, derivatives, and prediction markets. The move follows the SEC’s launch of Project Crypto, aimed at updating rules for on-chain finance. Coinbase aims to create a “one-stop shop” exchange for all asset classes, starting with U.S. users. This puts Coinbase in direct competition with Kraken, which also recently launched tokenized stocks. The Everything Exchange signals a potential shift in how traditional and digital assets are traded. Coinbase’s new ambition: a universal trading hub Coinbase is positioning itself at the crossroads of traditional and decentralized finance with its new “Everything Exchange” initiative. Announced on July 31, 2025, the platform will soon offer tokenized stocks, derivatives, prediction markets, and early-stage token sales to U.S. users, a major expansion from its core crypto offerings. Max Branzburg, Coinbase’s VP of product, stated that the aim is to “bring all assets on-chain” in a unified, accessible platform. “We’re building an exchange for everything,” he told CNBC, highlighting a global vision anchored in speed and accessibility. The company will begin the rollout domestically and gradually expand internationally, pending jurisdictional approvals. This strategic sequencing reflects not only technical capability but also a savvy read of evolving regulatory conditions in the U.S. Over the past 3 months, the Coinbase stock gained over 80%, handily beating the broader SP500 index, which gained 13% in the same time period. Regulatory green shoots and Project Crypto Coinbase’s timing is no accident. Its announcement came just hours after the U.S. Securities and Exchange Commission introduced Project Crypto, a forward-looking initiative to modernize securities laws and accommodate blockchain-based assets. The agency’s shift suggests a rare window of opportunity: a regulatory environment beginning to embrace tokenization rather than resist it. In parallel, the Trump administration has been actively reversing previous crypto-hostile policies. This environment…
The post How Coinbase’s Everything Exchange May Reshape U.S. Finance appeared on BitcoinEthereumNews.com.
Key highlights: Coinbase is expanding beyond crypto to include tokenized stocks, derivatives, and prediction markets. The move follows the SEC’s launch of Project Crypto, aimed at updating rules for on-chain finance. Coinbase aims to create a “one-stop shop” exchange for all asset classes, starting with U.S. users. This puts Coinbase in direct competition with Kraken, which also recently launched tokenized stocks. The Everything Exchange signals a potential shift in how traditional and digital assets are traded. Coinbase’s new ambition: a universal trading hub Coinbase is positioning itself at the crossroads of traditional and decentralized finance with its new “Everything Exchange” initiative. Announced on July 31, 2025, the platform will soon offer tokenized stocks, derivatives, prediction markets, and early-stage token sales to U.S. users, a major expansion from its core crypto offerings. Max Branzburg, Coinbase’s VP of product, stated that the aim is to “bring all assets on-chain” in a unified, accessible platform. “We’re building an exchange for everything,” he told CNBC, highlighting a global vision anchored in speed and accessibility. The company will begin the rollout domestically and gradually expand internationally, pending jurisdictional approvals. This strategic sequencing reflects not only technical capability but also a savvy read of evolving regulatory conditions in the U.S. Over the past 3 months, the Coinbase stock gained over 80%, handily beating the broader SP500 index, which gained 13% in the same time period. Regulatory green shoots and Project Crypto Coinbase’s timing is no accident. Its announcement came just hours after the U.S. Securities and Exchange Commission introduced Project Crypto, a forward-looking initiative to modernize securities laws and accommodate blockchain-based assets. The agency’s shift suggests a rare window of opportunity: a regulatory environment beginning to embrace tokenization rather than resist it. In parallel, the Trump administration has been actively reversing previous crypto-hostile policies. This environment…
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