How NBC Plans To Use AI To Capture Nostalgia For Its NBA Broadcast
The post How NBC Plans To Use AI To Capture Nostalgia For Its NBA Broadcast appeared on BitcoinEthereumNews.com. Former NBA basketball player Magic Johnson, NBC commentator, at the 1993 NBA Finals – Game 5, … More Chicago Bulls vs Phoenix Suns, held at the Chicago Stadium, Chicago, Illinois, US, 18th June 1993. (Photo by Bongarts/Getty Images) Getty Images AI is breathing new life into one of sports media’s most iconic partnerships: the NBA and NBC. Last summer, the two sides inked a new 11-year deal that will bring the NBA back to NBCUniversal networks like NBC, Telemundo, and streaming service Peacock. Now, NBC is adding an emotional and technological twist to the revival. NBC revealed that the voice of Jim Fagan will be used to during promotions and broadcasts courtesy of AI technology. Fagan, whose deep baritone became synonymous with Michael Jordan-era broadcasts, will once again narrate promos, title sequences, and select programming, despite his passing in 2017. Jim Fagan’s Legacy And The 1990s NBA Jim Fagan was synonymous with the Michael Jordan era of the NBA. His resonant voice served as the gateway to countless iconic moments on NBC’s broadcasts from 1990 to 2002. As the narrator behind the unforgettable “This is the NBA on NBC” intro, Fagan’s tone set the emotional stage for epic rivalries, Finals showdowns, and the rise of global superstars like Shaquille O’Neal, Hakeem Olajuwon, and Kobe Bryant. His voice became as much a part of the ’90s NBA experience as the soaring dunks and physical defense. NBC released a teaser video earlier today with a preview of the AI-generated voice of Jim Fagan accompanying a sizzle reel of flashy in-game highlights. NBC also reacquired the rights to the “Roundball Rock” theme written by John Tesh. With its return alongside Jim Fagan’s AI-recreated voice, NBC is doing more than just reviving old assets; it’s resurrecting a cultural moment that defined a generation of…
The post How NBC Plans To Use AI To Capture Nostalgia For Its NBA Broadcast appeared on BitcoinEthereumNews.com.
Former NBA basketball player Magic Johnson, NBC commentator, at the 1993 NBA Finals – Game 5, … More Chicago Bulls vs Phoenix Suns, held at the Chicago Stadium, Chicago, Illinois, US, 18th June 1993. (Photo by Bongarts/Getty Images) Getty Images AI is breathing new life into one of sports media’s most iconic partnerships: the NBA and NBC. Last summer, the two sides inked a new 11-year deal that will bring the NBA back to NBCUniversal networks like NBC, Telemundo, and streaming service Peacock. Now, NBC is adding an emotional and technological twist to the revival. NBC revealed that the voice of Jim Fagan will be used to during promotions and broadcasts courtesy of AI technology. Fagan, whose deep baritone became synonymous with Michael Jordan-era broadcasts, will once again narrate promos, title sequences, and select programming, despite his passing in 2017. Jim Fagan’s Legacy And The 1990s NBA Jim Fagan was synonymous with the Michael Jordan era of the NBA. His resonant voice served as the gateway to countless iconic moments on NBC’s broadcasts from 1990 to 2002. As the narrator behind the unforgettable “This is the NBA on NBC” intro, Fagan’s tone set the emotional stage for epic rivalries, Finals showdowns, and the rise of global superstars like Shaquille O’Neal, Hakeem Olajuwon, and Kobe Bryant. His voice became as much a part of the ’90s NBA experience as the soaring dunks and physical defense. NBC released a teaser video earlier today with a preview of the AI-generated voice of Jim Fagan accompanying a sizzle reel of flashy in-game highlights. NBC also reacquired the rights to the “Roundball Rock” theme written by John Tesh. With its return alongside Jim Fagan’s AI-recreated voice, NBC is doing more than just reviving old assets; it’s resurrecting a cultural moment that defined a generation of…
What's Your Reaction?
