InfoFi Gains Momentum: Is It Crypto’s Next Big Narrative?

The post InfoFi Gains Momentum: Is It Crypto’s Next Big Narrative? appeared on BitcoinEthereumNews.com. Crypto has had a fair number of ‘Fi’ trends in recent years, from DeFi and AIFi to GameFi and BTCFi. It seems that appending ‘Fi’ – short for finance, of course – to another acronym or abbreviation is something all the cool kids in Web3 do. And now there’s a new term gaining traction: InfoFi. The potential applications of InfoFi are numerous, from algorithmic trading and prediction markets to risk management and CRM, and though it’s still early days, the InfoFi narrative has been strengthening in 2025. What is InfoFi? Short for information finance, InfoFi is an offshoot of decentralized finance that focuses on monetizing and trading quality data as an asset. This data can take the form of on-chain activity, market trends and social sentiment, and it’s useful as a commodity when it comes to improving decision-making and enhancing DeFi processes. While InfoFi leans heavily on AI to collate and parse data, blockchain is of course used to turn that information into a tokenized commodity that can be bought and sold. Incentives, meanwhile, are used to encourage engagement and promote the provision of high-quality data. At its heart, information finance is about bringing tokenization to the attention economy and reflecting the belief that actionable data such as market insights and influence should have tangible real-world value. On-chain Activity at the Heart of InfoFi InFo projects are starting to be talked about by the wider crypto cognoscenti, driven particularly by increased interest in the application of AI to DeFi. Perhaps the best example is Bubblemaps, which calls itself the “on-chain intelligence layer of InfoFi.”  A visual engine for on-chain intelligence launched in 2021, Bubblemaps furnishes users (traders, funds, protocols) with greater understanding of DeFi and NFT dynamics, such as by letting them monitor token distribution over a long timeframe and…

Jun 26, 2025 - 00:00
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InfoFi Gains Momentum: Is It Crypto’s Next Big Narrative?

The post InfoFi Gains Momentum: Is It Crypto’s Next Big Narrative? appeared on BitcoinEthereumNews.com.

Crypto has had a fair number of ‘Fi’ trends in recent years, from DeFi and AIFi to GameFi and BTCFi. It seems that appending ‘Fi’ – short for finance, of course – to another acronym or abbreviation is something all the cool kids in Web3 do. And now there’s a new term gaining traction: InfoFi. The potential applications of InfoFi are numerous, from algorithmic trading and prediction markets to risk management and CRM, and though it’s still early days, the InfoFi narrative has been strengthening in 2025. What is InfoFi? Short for information finance, InfoFi is an offshoot of decentralized finance that focuses on monetizing and trading quality data as an asset. This data can take the form of on-chain activity, market trends and social sentiment, and it’s useful as a commodity when it comes to improving decision-making and enhancing DeFi processes. While InfoFi leans heavily on AI to collate and parse data, blockchain is of course used to turn that information into a tokenized commodity that can be bought and sold. Incentives, meanwhile, are used to encourage engagement and promote the provision of high-quality data. At its heart, information finance is about bringing tokenization to the attention economy and reflecting the belief that actionable data such as market insights and influence should have tangible real-world value. On-chain Activity at the Heart of InfoFi InFo projects are starting to be talked about by the wider crypto cognoscenti, driven particularly by increased interest in the application of AI to DeFi. Perhaps the best example is Bubblemaps, which calls itself the “on-chain intelligence layer of InfoFi.”  A visual engine for on-chain intelligence launched in 2021, Bubblemaps furnishes users (traders, funds, protocols) with greater understanding of DeFi and NFT dynamics, such as by letting them monitor token distribution over a long timeframe and…

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