“Amazing Stat”: 3/4 of BlackRock’s Bitcoin ETF Investors Were First-Time Buyers
The post “Amazing Stat”: 3/4 of BlackRock’s Bitcoin ETF Investors Were First-Time Buyers appeared on BitcoinEthereumNews.com. Bitcoin’s influence has grown far beyond the trading markets. BlackRock’s IBIT has attracted thousands of investors. Can Bitcoin do the same for other asset managers? BlackRock’s Bitcoin ETF, known as IBIT, has quickly become one of the most successful product launches in the company’s history. The main keyword, Bitcoin ETF, isn’t just a buzzword. It is now changing the way both institutional and retail investors approach crypto exposure. Recent data shows that 75% of IBIT’s investors had never previously bought a BlackRock product. This marks a massive influx of new customers for the financial giant. Bitcoin ETF As A Powerful Gateway for First-Time Investors IBIT, which is short for iShares Bitcoin Trust, is more than just a crypto investment vehicle. It has become a strong entry point into BlackRock’s portfolio of offerings. For context, the Bitcoin ETF drew in over $87 billion from about one million investors. Interestingly, most of them were completely new to BlackRock. According to ETF analyst Eric Balchunas, 27% of those new investors didn’t stop at IBIT. They went on to buy other iShares ETFs and deepened their relationship with BlackRock. This is a rare win for BlackRock and for Bitcoin in general.. Amazing stat: 75% of the investors who bought $IBIT ($87b via one million people) were first time customers of BlackRock. And 27% of them went on to buy another iShares ETF. Just a total coup for BLK all around. https://t.co/leUYYgMYCe — Eric Balchunas (@EricBalchunas) July 31, 2025 Notably, even as Ethereum ETFs grow in popularity, IBIT’s success still stands out. It doesn’t just help investors gain Bitcoin exposure; it builds trust with BlackRock. This allows the firm to guide users toward other funds like its equity, bond, or sector-based ETFs. This approach is strategic. IBIT now works as a customer magnet that introduces…
The post “Amazing Stat”: 3/4 of BlackRock’s Bitcoin ETF Investors Were First-Time Buyers appeared on BitcoinEthereumNews.com.
Bitcoin’s influence has grown far beyond the trading markets. BlackRock’s IBIT has attracted thousands of investors. Can Bitcoin do the same for other asset managers? BlackRock’s Bitcoin ETF, known as IBIT, has quickly become one of the most successful product launches in the company’s history. The main keyword, Bitcoin ETF, isn’t just a buzzword. It is now changing the way both institutional and retail investors approach crypto exposure. Recent data shows that 75% of IBIT’s investors had never previously bought a BlackRock product. This marks a massive influx of new customers for the financial giant. Bitcoin ETF As A Powerful Gateway for First-Time Investors IBIT, which is short for iShares Bitcoin Trust, is more than just a crypto investment vehicle. It has become a strong entry point into BlackRock’s portfolio of offerings. For context, the Bitcoin ETF drew in over $87 billion from about one million investors. Interestingly, most of them were completely new to BlackRock. According to ETF analyst Eric Balchunas, 27% of those new investors didn’t stop at IBIT. They went on to buy other iShares ETFs and deepened their relationship with BlackRock. This is a rare win for BlackRock and for Bitcoin in general.. Amazing stat: 75% of the investors who bought $IBIT ($87b via one million people) were first time customers of BlackRock. And 27% of them went on to buy another iShares ETF. Just a total coup for BLK all around. https://t.co/leUYYgMYCe — Eric Balchunas (@EricBalchunas) July 31, 2025 Notably, even as Ethereum ETFs grow in popularity, IBIT’s success still stands out. It doesn’t just help investors gain Bitcoin exposure; it builds trust with BlackRock. This allows the firm to guide users toward other funds like its equity, bond, or sector-based ETFs. This approach is strategic. IBIT now works as a customer magnet that introduces…
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