The 10 Best New Products to Buy This Week: Shop adidas, Coach, & K-Pop Demon Hunter Merch

Shop A$AP Rocky's latest Ray-Ban collab, Amazon's new Kindle tablet, a crocheted emotional support Prince doll & more, handpicked by ShopBillboard.

Jul 26, 2025 - 01:00
 0  0
The 10 Best New Products to Buy This Week: Shop adidas, Coach, & K-Pop Demon Hunter Merch

All products and services featured are independently chosen by editors. However, Billboard may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes.

Want to shop the best new product releases? In this guide, ShopBillboard highlights our favorite new product launches of the week. From tech-savvy gadgets, to trendy musician merch, to the hottest sneaker releases, we’ve sorted through the good and the best to curate a collection of new arrivals that are worth your time and money.

Shop the Best New Products to Buy This Week, At a Glance:

This week, there’s plenty of splurge-worthy products to shop. A$AP Rocky dropped a futuristic sunglasses collection with Ray-Ban, a new crocheted emotional support Prince doll is fighting off depression, and everyone’s favorite animated K-Pop group, HUNTR/X dropped highly-anticipated merch. For more products, see below.

Don’t see anything you like? We will continuously update this article throughout the month with new releases we think you should know about. Until then, scroll down to shop the 10 best new products to buy this week.

10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

Crocheted Emotional Support Prince Doll

If his music doesn’t already put you in a better mood, you can now bring home your very own crochet Prince doll that’ll rain purple love with its “emotional support” sign.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

Clot Stan Smith Shoes by Edison Chen

The classic Stan Smith sneaker gets a great redesign by Clot adding in a cozy espadrille sole for a more relaxing look. Grab a pair of the highly-sought after collab now before they sell out.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

Amazon Kindle Colorsoft

Bring color to your Kindle with this latest release. The 7-inch Colorsoft display is optimized for reading in color and is different from the Kindle Paperwhite display, which is optimized for only black and white reading. Users can now highlight their favorite scenes in yellow, orange, blue, and pink.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

KPop Demon Hunters HUNTR/X Officially Licensed T-Shirt

$19.52 $22.97 15% off
Buy Now On Amazon

A T-shirt featuring all of the HUNTR/X members on the front.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

Pair of Thieves Superiair Boxer Briefs (3Pack)

After selling out, the super light and breezy Superiair boxer briefs are back and a perfect option for staying cool during the summer months.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

Nothing CMF Watch 3 Pro

$79 $99 20% off
Buy Now on nothing

Nothing’s budget-friendly smartwatch boasts a new heart rate sensor, improved GPS tracking and a variety of new fitness features (including AI coaching) for casual runners. If you’re looking for great smart tech, this under $100 watch is great entry point.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

Coach Mini Rowan Crossbody Bag With Charms

Jump in on the bag charm trend with this trendy mini Rowan crossbody bag.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

A$AP Rocky x Ray-Ban Ultra Wrap 001 Sunglasses

Apart of the Next Generation collection, the Ultra
Wrap 001 sunglasses feature a radically reengineered style delivering a hyper-futuristic design.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

Asus ProArt Display PA32QCV

Level up your office with this top-of-the-line display from Asus. The new monitor features an impressive 32-inch 6K screen and supports HDR10 and VESA DisplayHDR 600.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

NOMATIC Toiletry Bag for Travel

There’s always 99 annoyances to deal with when traveling, don’t let your toiletries be one.


Shop Our Previous Picks Below

10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

A$AP Rocky x Ray-Ban Wayfarer Puffer

The classic Ray-Ban Wayfarer gets a bold, puffer redesign by A$AP Rocky. The collection comes in red, white, yellow, green, blue and pink makeover.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

Tyler, the Creator x Converse 1908 Jogger

The redesigned Jogger is an effortless, sporty silhouette with Tyler’s signature playful color palette that’s perfect for summer.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

Garmin Venu X1 Smartwatch

Equipped with an AMOLED display, advanced health and fitness features, the Garmin Venu X1 is perfect for the fitness guru in your life.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

Cozy Earth Striped Luxe Bath Sheets

$165 $236 30% off
Buy Now on cozy earth

Crafted with a blend of cotton and bamboo viscose using innovative Zero-Twist technology, upgrade your bathroom with these super soft, luxe towel set.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

Nomad Leather Mag Wallet

Keep your phone close, and your wallet even closer.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

Weatherproof Vintage Crewneck Pullover Sweatshirt

Your weekend uniform just got an upgrade. This classic fit crew neck pullover sweatshirt serves effortless style with its relaxed vibe and timeless design.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

LARQ PureVis 2 Smart Water Bottle

Enhance your water quality with LARQ’s built-in 2-stage filtration and purification for cleaner, better-tasting water.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

Chamula X Buck Mason Crepe Sole Cancun Huarache

Looking for a great elevated summer shoe? The Chamula X Buck Mason is the best choice. The collab features a custom, handcrafted huarache silhouette with veg-tanned leather uppers, a stacked heel, and black rubber soles.


10 Best New Products to Buy This Week: Shop adidas, Ray-Ban & Coach

Nocs Lite View Spotting Scope

Bird watching never felt better. Forgo lugging around giant pieces of equipment and grab this lightweight portable scope for a better view of birds and the wonders of nature.


What's Your Reaction?

like

dislike

love

funny

angry

sad

wow