TikTok launches TikTok for Artists

What musicians need to know about claiming their TikTok artist profile

TikTok for Artists is a new suite of tools designed by TikTok to give musicians more control over their music presence on the platform. By claiming your artist profile, you’ll be able to update your profile photo and bio as a musician (not just a general user), track how your music is being used across TikTok and see which songs or sounds are gaining traction, promote releases more effectively with deeper insights and engagement tools, and ensure your identity and catalog are properly represented within TikTok’s music ecosystem.

Why it’s worth claiming your artist account

If your music is distributed to TikTok (via ReverbNation or another distributor), your songs are already available to users as sounds. But if you haven’t claimed your artist identity, you’re missing out on:

• Customization – Your artist photo, bio, and presence may be generic or inaccurate.
• Visibility – Claimed artists are more discoverable and look more “official” in search.
• Insight – You get deeper analytics on how people are using your music.
• Control – You can fix issues, update your image, and manage your presence more professionally.

In short: it’s about putting your best foot forward in one of the most important music discovery spaces today.

How to claim your TikTok for Artists profile

Here’s how to do it in a few simple steps:

1. Go to: https://artists.tiktok.com
   (This is the official TikTok for Artists site.)
2. Click “Claim your profile.”
3. Log into your existing TikTok account (or create one if you don’t already have one linked to your artist brand).
4. Search for your artist name and claim the official artist identity associated with your catalog.
5. Submit any verification materials TikTok may require (they may request links to your distributor, streaming platforms, or social presence).

Wait for approval. Once verified, you’ll unlock the full suite of TikTok for Artists tools.

If you’re serious about growing your fanbase and building your brand, tools like TikTok for Artists are essential. This isn’t about going viral overnight. It’s about making sure that when people do discover your music on TikTok, your artist identity is solid, searchable, and professional.

Keep an eye out as we’ll soon be sharing a deeper post about how to actually use TikTok for Artists to grow your audience. But for now, step one is simple. Hit the link below and claim your account now!

Claim your profile at artists.tiktok.com

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