Rethinking Nostr Through Tools, Places, And Real-World Use

The post Rethinking Nostr Through Tools, Places, And Real-World Use appeared on BitcoinEthereumNews.com. While Nostr was founded in 2020/2021, it only really gained initial traction once Will Caserin launched Damus and Jack Dorsey tweeted about it. A few months later, the first Nostr world conference was held in Costa Rica (Nostrica), and things really started to move. Over the next 18 months, many — myself included — were convinced Nostr was going to take off. Unfortunately, fast-forward to late 2025, and growth seems to have stalled. The data suggests that activity on Nostr has not only flatlined but may have even declined, despite significant improvements in the quality of apps and clients built on the protocol. I say this is an observation of the data, not a criticism, because I want this protocol to succeed and I’m interested in what’s happened. So… Why Has Nostr Not Lived Up To Its Potential? I believe there are two main reasons: Competing for content is difficult: Content creators want to go where the audience is and content consumers want to go where the best creators are. This is a very hard cycle to break, especially when TikTok, Instagram and X are so good at what they do. I’ve seen firsthand how much of a chore it is for people to post on “yet another platform,” even if it’s just copy-pasting the same content. It’s too high friction for too little reward (hence the massive drop-off in retention we see on the Nostr stats). The censorship resistance boat has sailed. The short of it is that not enough people care. Those who do are on X, Substack and Rumble, not because those platforms are more censorship resistant, but because they have better marketing departments and can win the narrative war. Even Instagram has changed: It’s full of memes and truth bombs that would have got you perma-banned…

Sep 17, 2025 - 08:00
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Rethinking Nostr Through Tools, Places, And Real-World Use

The post Rethinking Nostr Through Tools, Places, And Real-World Use appeared on BitcoinEthereumNews.com.

While Nostr was founded in 2020/2021, it only really gained initial traction once Will Caserin launched Damus and Jack Dorsey tweeted about it. A few months later, the first Nostr world conference was held in Costa Rica (Nostrica), and things really started to move. Over the next 18 months, many — myself included — were convinced Nostr was going to take off. Unfortunately, fast-forward to late 2025, and growth seems to have stalled. The data suggests that activity on Nostr has not only flatlined but may have even declined, despite significant improvements in the quality of apps and clients built on the protocol. I say this is an observation of the data, not a criticism, because I want this protocol to succeed and I’m interested in what’s happened. So… Why Has Nostr Not Lived Up To Its Potential? I believe there are two main reasons: Competing for content is difficult: Content creators want to go where the audience is and content consumers want to go where the best creators are. This is a very hard cycle to break, especially when TikTok, Instagram and X are so good at what they do. I’ve seen firsthand how much of a chore it is for people to post on “yet another platform,” even if it’s just copy-pasting the same content. It’s too high friction for too little reward (hence the massive drop-off in retention we see on the Nostr stats). The censorship resistance boat has sailed. The short of it is that not enough people care. Those who do are on X, Substack and Rumble, not because those platforms are more censorship resistant, but because they have better marketing departments and can win the narrative war. Even Instagram has changed: It’s full of memes and truth bombs that would have got you perma-banned…

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